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SkyWise Digital – London & Shanghai – China Marketing Agency

Website Privacy Notice and Cookie Policy

Date Posted: December 2024

SkyWise Digital (“we,” “us,” or “our”) values your privacy and is committed to protecting your personal information.

This Privacy Notice explains:

• What personal information we collect through our website
• How we use and share this information
• Your choices regarding your personal data
• Security measures we implement to protect your information
• Data retention policies
• How you can contact us regarding our privacy practices

 

Information We Collect

We may collect and store personal information that you provide to us through our website, including:

• Contact Information – such as your name and email address.
• Employment Information – such as your company, job title, and location.
• Other Personal Information – any details you voluntarily provide.

 

Automated Data Collection

When you use our website, certain data is collected automatically using cookies, web beacons, device identifiers, and server logs.

This information may include:

• IP address, browser type, and device information
• Website interactions, including pages visited and links clicked
• Referral sources and timestamps

 

Cookies and Web Beacons

What are Cookies?

Cookies are small text files placed on your device to store information and enhance your browsing experience. Web beacons, also known as pixel tags, help transmit collected data back to our servers.

Why We Use Cookies We use cookies to:

• Remember your preferences
• Analyze website usage
• Improve functionality and user experience
• Provide interest-based advertising

Managing Cookies You can adjust your cookie settings in your browser or visit www.allaboutcookies.org for more details.

Note that disabling cookies may affect website functionality.

 

Third-Party Web Analytics and Advertising

We may use third-party analytics services, such as Google Analytics, to track website usage and improve performance.

These services collect data through cookies and similar technologies. You can opt-out of Google Analytics by visiting Google’s opt-out page: https://tools.google.com/dlpage/gaoptout?hl+en=GB.

We may also work with advertising networks to deliver tailored advertisements. These networks collect data on user interactions across various websites to display relevant ads. You can manage ad preferences via Your Online Choices.

 

How We Use Personal Information

We use the personal information collected to:
• Personalise and enhance your website experience
• Respond to inquiries and provide services
• Improve website performance and security
• Conduct marketing and promotional activities
• Comply with legal obligations

 

Information Sharing

We do not sell or share your personal data except in the following cases:

• With trusted service providers who assist in website operations and analytics
• If required by law, such as in response to legal processes
• In the event of a business transfer, such as a merger or acquisition
• With your consent when necessary

 

International Data Transfers

We may transfer your personal data to entities outside your country in compliance with applicable data protection laws.

Your Rights and Choices
Under applicable laws (e.g., GDPR), you may have the right to:

• Request access to your personal data
• Correct or update your data
• Request deletion of your data
• Object to or restrict data processing
• Withdraw consent at any time

To exercise your rights, please contact us at directly – see How to Contact Us section.

 

Data Retention

We retain your personal data only as long as necessary for the purposes outlined in this Privacy Notice or as required by law.

 

Security Measures

We implement appropriate technical and organisational measures to protect your personal information against unauthorised access, loss, or misuse.

 

Children’s Privacy

Our website is intended for business users and is not directed at children under 16. We do not knowingly collect personal data from children.

 

Updates to This Privacy Notice

We may update this Privacy Notice periodically. The latest version will always be available on our website with the last updated date.

 

How to Contact Us

For any privacy-related inquiries or to exercise your rights, please contact us at:

Email: contact@skywisedigital.com

Address: 124 City Road, London, EC1V 2NX

 

Cookie Policy

What Are Cookies?
Cookies are small text files stored on your device to enhance website performance and user experience. Web beacons help track interactions with our site.

Types of Cookies We Use

1. Strictly Necessary Cookies – Essential for site functionality.2. Performance Cookies – Help us analyse site performance.
3. Functional Cookies – Remember user preferences.
4. Targeting/Advertising Cookies – Deliver relevant ads based on browsing behaviour.

 

Managing Cookie Preferences

You can adjust cookie settings in your browser or opt out of targeted advertising via Your Online Choices.
By continuing to use our website, you consent to our use of cookies as outlined in this policy.

 

 

We use cookies to personalise content and ads, to provide social media features and to analyse our traffic. We may also share information about your use of our site with our social media, advertising and analytics partners. View Our Privacy Notice and Cookies Policy